AU Small Finance Bank and Kiwi launch UPI-based AU KOSMO Credit Card

AU Small Finance Bank (AU SFB), in collaboration with Kiwi, has introduced the AU KOSMO Credit Card. The card is powered by the RuPay network and enables users to make credit payments directly through UPI at both online and offline merchants.

KOSMO Credit Card Target Users

The card is designed for first-time credit card users, especially young professionals and tech-savvy individuals. It supports a digital onboarding process, making it easy to apply and start using.

Key Features

• Pay via any UPI-enabled QR code without a physical card
• Earn rewards on UPI transactions
• 1% fuel surcharge waiver
• Zero annual and renewal fees

Market Context

UPI usage is growing rapidly in India, with August 2025 P2M (person-to-merchant) payments touching ₹7.2 lakh crore, a 26% rise compared to last year. RuPay’s credit card market share has also grown, now accounting for nearly 12% of the total market and 28% of all transactions.

AU SFB’s Presence

AU SFB operates across 21 states and 4 union territories with over 2,500 banking touchpoints. As of June 30, 2025, it reported deposits of ₹1.27 lakh crore and loans worth ₹1.17 lakh crore.

Read More, Paytm Launches Postpaid Credit Line on UPI with Suryodaya Small Finance Bank! 

Conclusion

The AU KOSMO Credit Card is a digital-first product aimed at boosting financial inclusion. With UPI-based credit, rewards, and no annual fees, it provides an easy and accessible credit option for India’s growing base of digital consumers.

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