HDFC Infinia Rewards Cut from Jan 16: SmartBuy Benefits Reduced

HDFC Bank has announced a reduction in reward benefits on its premium Infinia credit card. The changes will come into effect from January 16, 2026, and mainly impact rewards earned through the SmartBuy platform.
Lower Rewards on SmartBuy Vouchers
Earlier, Infinia cardholders earned 5X reward points on vouchers bought via SmartBuy (Gyftr). This has now been reduced to 3X reward points. As a result, the effective reward rate drops from around 16.5% to nearly 10%.
Impact on Amazon Pay Vouchers
Amazon Pay vouchers, which are widely used by cardholders, will now offer returns of about 5.77%, significantly lower than earlier benefits. This makes voucher-based spending less rewarding than before.
Rewards Now Similar to Other Premium Cards
With this revision, Infinia’s reward structure is now closer to other HDFC premium cards like Biz Black and Diners Club Black, which already offer returns of around 10% on similar purchases.
Convenience Fees Still Apply
Cardholders should also note that convenience fees of up to 4% continue on certain brands. After accounting for these charges, the net reward benefit may drop further to around 6% for some transactions.
Why This Matters for Cardholders
Infinia has long been valued for its high rewards and premium positioning. Many users relied on SmartBuy vouchers to maximise returns. With lower reward rates, the card’s edge over other premium options has reduced.
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A Broader Industry Trend
Such reward cuts are becoming common across the Indian credit card market as banks adjust benefits due to rising costs and changing market conditions. Despite the reduced rewards, the Infinia card will continue to carry its premium annual fee.
Conclusion
The reduction in SmartBuy rewards significantly impacts the value proposition of the HDFC Infinia credit card. Existing cardholders may now need to reassess whether the benefits still justify the cost, especially if rewards were the main reason for holding the card.
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Published on: Jan 16, 2026, 11:28 AM IST


