Thomas Cook and SOTC Introduce Autumn Holiday Packages

Thomas Cook (India) Limited and its Group Company, SOTC Travel, have unveiled an innovative range of Autumn Holidays, strategically designed to tap into the increasing Indian consumer interest in nature and outdoor adventures. Their data highlights a significant trend toward low/off-season travel, showcasing vibrant fall colours while providing the benefits of attractive pricing and reduced crowding at popular destinations.

The pandemic has shifted preferences, with Indian travellers seeking more immersive nature experiences. Recognising this, Thomas Cook and SOTC are seizing the opportunity by offering enchanting journeys as autumn foliage transforms into stunning shades of gold, orange, and red. The Autumn Holidays are crafted to cater to diverse groups, including multigenerational families, couples, friends, and millennials and Gen Z.

The portfolio features a variety of engaging experiences, such as group-escorted tours and personalised programs that include hiking and e-biking along scenic autumn trails in destinations like Switzerland, Turkey, Georgia, Japan, and South Korea. Adventurous offerings encompass white-water rafting, wakeboarding, and exploration on horseback or Segway. Culinary enthusiasts can indulge in unique gastronomy elements, including gourmet walks, wild truffle strolls, and vineyard tours, with accommodations ranging from chateaus and palaces to villas across France, Spain, Portugal, Georgia, and Italy.

For travellers seeking wellness, the options are plentiful, with experiences like Finland’s famous saunas, South Korea’s Jjimjilbang (thermal bathhouses), and Japan’s onsens. Closer to home, India offers its own autumn treasures, including nature walks among the vibrant chinars in Kashmir, the colourful landscapes of Himachal and Uttarakhand, and adventure activities such as jungle safaris in Karnataka and Madhya Pradesh. This range of offerings emphasises Thomas Cook and SOTC’s commitment to providing unforgettable travel experiences that resonate with the evolving preferences of Indian consumers.

The President and Country Head – Holidays, MICE, Visa, Thomas Cook (India) Limited, Rajeev Kale, said, “With changing consumer behaviour patterns, our data reflects growing appetite for travel during non-traditional peaks. Autumn has been emerging as an attractive option, offering spectacular vistas with leaves changing to orange, rust and burgundy. This hence formed the genesis of the launch of our Autumn Holidays.”

S.D. Nandakumar, President and Country Head of Holidays and Corporate Tours at SOTC Travel Limited, emphasised the company’s strong heritage as an Indian entrepreneurial brand with a legacy of 75 years. He stated that “no one understands the Indian traveller better than SOTC.” 

He also highlighted an interesting trend emerging from India’s Tier 2 and 3 markets, indicating a broader shift towards outdoor and seasonal travel throughout the country. This growing interest reflects a significant change in consumer behaviour, as more travellers from these regions seek enriching nature experiences during the autumn season.

On October 10, 2024, the share price of Thomas Cook (India) Ltd opened at ₹195.15, touching the day’s high at ₹196.99, as of 9:46 AM on the NSE.

Disclaimer: This blog has been written exclusively for educational purposes. The securities mentioned are only examples and not recommendations. It is based on several secondary sources on the internet and is subject to changes. Please consult an expert before making related decisions.