Wipro Partners with RELEX to Revolutionise Retail Supply Chain with AI

Wipro Ltd has announced a strategic partnership with RELEX Solutions, a leader in unified supply chain and retail planning solutions. 

Transforming Retail Operations

This collaboration combines Wipro’s extensive expertise in the retail and Consumer Packaged Goods (CPG) sectors with RELEX’s advanced, AI-based platform, offering enhanced tools for demand forecasting, supply chain optimization, and operational planning.

The partnership is set to transform the approach to supply chain management for retailers, wholesalers, and CPG companies, helping them maximise sales, minimise costs, and reduce waste. 

Through RELEX’s AI-driven platform, companies can optimise demand forecasting, merchandise planning, supply chain logistics, and operational efficiencies, creating seamless data integration across the entire value chain. The solution also improves supplier collaboration and supports merchandising, inventory management, and operations planning, all critical in today’s complex retail landscape.

Srini Rajamani, Senior Vice President and Sector Head of Consumer and Life Sciences at Wipro, said, “Demand forecasting is crucial to retailers’ success. Yet, in today’s omnichannel retail environment, effective inventory planning is harder than ever before. Our clients are increasingly looking to us to help them leverage advanced technologies to better forecast and manage their supply chains. Through this partnership with RELEX, we will be able to deploy advanced analytics and artificial intelligence to help our joint retail and CPG clients stay ahead of market shifts and optimise their operations.”

Mikko Kärkkäinen, Co-founder and Group CEO of RELEX Solutions stated, “Our partnership with Wipro will effectively support many retailers and consumer goods companies looking to centralise their retail and supply chain operations and be best positioned to anticipate, and accurately predict and manage demand. Already, we’ve seen the success of our partnership with a major U.S. grocery wholesaler who has successfully deployed unified forecasting, replenishment, and space planning deployment, and has started to show measurable value.” 

This partnership represents a significant step forward for companies looking to centralise and streamline retail and supply chain operations, leveraging real-time analytics to improve decision-making, increase efficiency, and drive profitability. Together, Wipro and RELEX Solutions aim to empower retailers and CPG companies with the tools necessary to adapt swiftly to market demands, enhance customer satisfaction, and achieve sustainable growth.

On November 7, 2024, Wipro share price opened at ₹566.00, touching the day’s low at ₹561.15, as of 10:02 AM on the NSE.

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