IPO Details
Bidding Dates
21 May '23 - 24 May '23
Minimum Investment
₹130,000 / 1 Lots ( 2000 Shares)
Price Range
₹62 - ₹65
Maximum Investment
₹130,000 / 1 Lots ( 2000 Shares )
Retail Discount
Not Applicable
Issue Size
₹41.80 Cr
Investor category and sub category
Qualified Institutional Buyers | Non-Institutional Investors | Retail Individual Investors |IPO Dates
Important dates with respect to IPO allotment and listing
Opening Date
May 21, 2023
Closing Date
May 24, 2023
Basis of Allotment
May 29, 2023
Initiation of Refunds
May 30, 2023
Credit of Shares to Demat
May 31, 2023
Listing Date
Jun 1, 2023
UPI Mandatory Expiry Date
May 24, 2023
Crayons Advertising IPO Subscription Details
| Date | QIB | NII | Retail | Total |
|---|---|---|---|---|
Day 1May 21, 2023 |
0.01 | 1.98 | 8.81 | 4.63 |
Day 2May 22, 2023 |
0.10 | 5.11 | 28.32 | 14.57 |
Day 3May 23, 2023 |
0.78 | 12.43 | 57.45 | 30.26 |
Day 4May 24, 2023 |
32.95 | 104.70 | 126.17 | 95.62 |
Crayons Advertising IPO Subscription Status Live
| Investor Category | Subscription (Times) |
|---|---|
| Qualified Institutions Buyers | 32.95 |
| Non-Institutional Buyers | 104.70 |
| Retail Investors | 126.17 |
| Employees | [.] |
| Others | [.] |
| Total | 95.62 |
About Crayons Advertising Limited
Crayon Advertising is an advertising agency that offers 360-degree marketing and communication solutions to a wide variety of customers. The company’s services include creative design, brand marketing strategies, online and offline media planning & buying, and digital media marketing to help its clients build a solid brand identity.
Starting in 1986, the company has been in the domain for the last 36 years. It is one of the companies that offers fully integrated and independent marketing and communication solutions. Crayon Advertising has offices located in New Delhi, Mumbai, Chennai, Kolkata, and Lucknow.
Crayons Advertising Limited IPO Details
Crayon Advertising IPO contains fresh shares worth Rs. 41.80 crore. The IPO will open for bidding on May 22, 2023. It will remain open for three days before closing on May 25, 2023.
The lower and upper price bands for the shares are fixed at Rs. 62-65 per share.
Crayons Advertising Limited IPO Objective
The objectives of Crayon Advertising IPO are listed below.
- Funding for working capital requirements
- To meet the capital expenditure requirements
- Investment in cutting-edge technology for expansion
- General corporate expenses
Should you invest in Crayons Advertising Limited?
Here are a few important reasons to consider before investing in the IPO:
- Industry experience that extends over three decades.
- It offers solutions in different media platforms like printing, outdoor, mass media, and digital.
- Crayons Advertising is a part of the Indian advertising industry, which is expected to grow at 11.3% CAGR from 2022 to 2027.
- It has won several awards for its advertising campaigns, such as the Montreux Awards in Switzerland, the Gold Aster Award in New York, and the IPA Awards (Bronze) in London.
Competitive Peers
The other players as recognised by the company in DRHP are Affle (India) Ltd., Vertoz India Ltd., and Pressman Advertising Ltd.
Noteworthy Highlights of Crayon Advertising Ltd.
- Top 10 clients of the company contributed 73.1% of revenue from operations in the period ending on December 31, 2022.
- There is a significant growth in the company's revenue from operations from FY 21 to FY22.
IPO Financials
| Particulars | Year ending in December 31, 2022 | Year ending in March 31, 2022 | Year ending in March 31, 2021 |
|---|---|---|---|
| Revenue from Operations | 19,901.18 | 19,252.59 | 10,496.62 |
| Profit After Tax (PAT) | 1267.08 | 161.34 | 12.97 |
| EBITDA | 1,878.67 | 436.07 | 268.69 |
| EPS | 7.04 | 0.90 | 0.07 |
| Total Asset | 12,993.16 | 12,725.47 | 10,664.77 |
Know before investing
Strengths
3-
The company enjoys the benefits of long-term relationships with its clients.
-
An attractive list of marquee clients.
-
The company is well-equipped with cutting-edge technology.
Risks
3-
The Group Company had incurred losses in the past.
-
The company has had negative cash flow in the past. Continuous negative cash flow will impact the growth of the business.
-
A significant rise in the cost of ad space and the non-availability of ad spaces or sights would negatively impact the business.
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Crayons Advertising IPO FAQs
The Crayons Advertising Ltd. IPO contains 64 lakh fresh equity shares for a total value of Rs. 41.80 crore. The price band is fixed at Rs. 62-65 per share, and the bidding window will open on May 22, 2023.
The Basis of Allotment will be conducted on May 30, 2023.
The lot size for Crayon Advertising Ltd. is 2000 equity shares for one lot.
The IPO subscription window will open on May 22. 2023.
Retail investors can apply for a minimum of one lot.
Crayon Advertising Ltd. IPO will list on the NSE exchange on June 2, 2023.
It is easy to check the Crayons Advertising Limited IPO allotment status from Angel One’s mobile app by following some simple steps.
- Log in to Angel One app
- Validate with an OTP.
- Enter your application number, DP ID, and PAN number into the app
- Click on ‘Submit’
Listing gains cannot be ascertained before the listing of the IPO on the stock exchange, which is June 2, 2023, for Crayons Advertising Ltd.
The bank will only block the amount initially in your account. Under the new system, the money isn’t debited until the stocks are allotted to you.
You must complete the payment process by logging in to your UPI handle and approving the payment mandate.
You can submit only one application using your PAN card.
The minimum order size for the Crayon Advertising IPO is 2000 shares per lot.
